"Well, they are vanilla. We cannot talk about such things with them."
Establishing categories.
Sorting people and things into groups.
Discriminating that this belongs to this and this belongs to this.
Adopting the language use that seems common in a specific group of people that one sympathizes with is something that often happens unconsciously. People simply use specific words popular in their social environment cause they can identify with this environment, got used to the labels and codewords used there and adopted them for themselves, often without reflecting their origin.
Since language is one element of the bridge leading to another person, and at the same time also the potential bomb that can destroy such a bridge, isn't it important to reflect on which terminology a specific group is using and why?
A specific use of language can help to build group identity and
pride. And terms can be like codewords that let others know, short in short, how You are
wired. As such, labels may also serve the purpose of group recognition and belonging.
"Oh, and vanilla is nothing for me."
Sounds familiar?
In the moment that someone spoke of "vanillas", it would be clear that this person had a sexual preference that was differing from the norm.
Sorting people and things into label-drawers may help the human mind to grasp things mentally and have a reference point in language. So often, "vanilla" is used as a tag for people who are "not into BDSM".
a vanilla person = a non-BDSMer
So why don't we just say "non-BDSMer", I wonder?
"The term vanilla derives from the use of vanilla extract as the basic flavoring for ice cream,
and by extension, meaning plain or conventional. In relationships where
only one partner enjoys less conventional forms of sexual expression,
the partner who does not enjoy such activities is often referred to as
the vanilla partner. As such, it is easy for them to be branded unadventurous and dull in sexual matters"
[Nichols,
Margaret (2006). "Psychotherapeutic Issues With 'Kinky' Clients:
Clinical Problems, Yours and Theirs". In Kleinplatz, Peggy J.; Moser,
Charles. Sadomasochism: Powerful Pleasures. New York]